Women's football

Spain, women's football world champion with Iberdrola's support

Sport Women

Iberdrola's global support for sport and, in particular, women's football extends to Brazil and Scotland through long-term agreements.

In August 2016, Iberdrola became the main promoter of women's football in Spain by naming the league Primera Iberdrola. Since then, the competition began to receive more and more visibility thanks to free-to-air television coverage and the celebration of several of the matches in first division stadiums.

Women's football has become a sport that doesn't stop growing and has culminated with the victory of the Spanish team in the world championship in Australia and New Zealand. Thus, the national team fulfils its dream of becoming world champions in 2023.

The electricity company is now the main sponsor of the National Women's Football Team, the Under-19 and Under-17 national teams, as well as the Copa de La Reina-Iberdrola and Supercopa-Iberdrola, among others. 

Our national football team has played in 4 European Championships and 3World Cups, with its best qualification to the semi-finals. One of its star members, Alexia Putellas, also made history by being the first Spaniard to win the Ballon d'Or and The Best in the same year - a year in which she joined Iberdrola as an ambassador for equality in sport. In 2022, she was crowned Ballon d’Or winner once again, becoming the first woman in history to win the prestigious award twice. 

In addition, Neoenergia, our Brazilian subsidiary, has signed an agreement with the Brazilian Football Confederation to sponsor the canarinha women’s  national football team during this World Cup and the next Olympic Games in Paris. We also do so in the team competition, which has been called “Brasileirão Femenino Neoenergia” for several editions. 

In Scotland, it is ScottishPower that will support the development of women’s football and will do so exclusively for three years from 2023. The Scottish subsidiary will be the main sponsor principal of the Scottish league as well as all the youth cups that exist in the northern European country. The aim is to raise the standard of football in Scotland, with the aim of giving younger players a chance to develop.

Unstoppable rise of women's football

Competitions are more professionalised, more and more spectators are coming to the stadiums and television audiences are skyrocketing. The work carried out over the last few years, thanks to the support of Iberdrola, has had an impact on the women's categories of the Spanish national team. Spain is the current world champion in the U-20 and U-17categories, as well as European champion in the U19 category. 

All this visibility and talent become motivation for girls and women, and it is already paying off: from 2016 to 2021 there was an increase of up to 51% in women's federated licences.